Drive Traffic with By-Lined Articles

You know which magazines and e-zines your customers read. You’d like to advertise, but can’t afford the rates.

Do your customers ask you for advice? Do you hear the same questions over and over? Would you like more customers?

If you answered yes to these questions, consider this. You already have what it takes to get exposure and new customers for your business – your knowledge.

Taking the time to write a well-written, helpful article – with or without a professional writer at your side – is one of the best ways to position yourself as a trusted expert. This trust often translates into increased traffic to your website and increased sales.

Age of Information

In this age of information, people search for information. All sorts of niche publications – online and offline – have sprung up to serve this demand. These publications typically have small staffs and cannot provide all the necessary content in-house. That’s where your bylined article comes in.

When an expert – you - sends a well-researched, well-written article to a niche publication, oftentimes, the editors will run the story, complete with byline, end-of-article bio and your website’s URL, if appropriate.

Bylined articles serve you long after the publication has been thrown away or the web content updated.

Besides being able to add the article to your site’s resource page or online newsroom, you can include clips of your articles in sales and media kits, give them to customers or hand them out at trade-shows.

Authoring more than one article often attracts media attention.

When a reporter is assigned an article, he or she researches the industry and reads articles written by experts. Often, the reporters then call on the experts – you could be one - to ask a question or get feedback. In these cases, the expert is often quoted in the article. The ripple spreads.

I have the Knowledge, but Hate to Write.

That’s where A Few Good Words comes in. With your help, we identify your target market and their concerns. Together, we brainstorm topics and angles before deciding the direction of the article.

Once we agree on the article’s direction, we’ll set a deadline for first and final drafts to be delivered to you and a writer on our team will get to work.

Our first draft will be delivered on or before the deadline date. At that point, you will need to read the article, provide clarification or corrections if necessary and return the draft with your feedback. The writer then takes your comments, edits and rewrites as necessary and delivers final copy on or before the final deadline.

With delivery of your final copy, you will receive a free report, Ten Ways to Distribute Your Article. From there, it’s up to you.

Use your article however you see fit. Distribute it through online channels. Send it to the editor of a magazine you admire. Put it on your website. Give it to existing or potential customers. Unless you sell distribution rights, you can use it again and again as marketing opportunities arise.

How Do I Get Started?

Just click the “Buy Now” button to start the process. You will be directed to a secure server where you can fill in your information and send the deposit that will start the process. As soon as we receive your information and deposit, one of us will be in touch within 1-2 business days to talk about the project specifics.

That’s it!

Here’s to sharing your expertise and increasing sales!

Regards,
Dede Perkins